Well, here I am, trying to spread the word about the joy of audio and podcasting and I’m blogging about it! Why would I do that? The thing is, I feel my podcasts need a complimentary blog so that I can go into more depth on certain aspects of what I say in my podcast, which provides you with a bit of a reference tool that you can come back to whenever you need it.

So what’s the point of the Audio Pod Artist blog and podcast? I aim to give you no-nonsense, honest-to-goodness, non-geeky, useful information about creating audio products and podcasts so that your clients have your voice in their head.

There are so many tools out there at the moment to make you and your business ’sticky’ (and I don’t mean in a tarred and feathered kind of way). Audio is a fab way to get people talking about you, remembering you, coming back to hear more from you, knowing, liking and trusting you
and ultimately, buying from you.

So, quite simply, I want you to use audio to its best effect and as this blog grows I hope to start a conversation with those of you who want to make your voice part of your marketing strategy. Bring on the noise!!!